Is Article Marketing Effective?

Every webmaster knows that to gain ranking positions in search engines you need to build links. This usually means hours at a computer submitting your site to directories and emailing other webmasters requesting reciprocal links. There is another way of getting links which often overlooked and complements your current link building strategy, writing articles.

Content is the life blood of the Internet every webmaster needs it and every website needs fresh content to keep Google and the other Search engines coming back regularly. By writing articles you can provide this content and at the same time get yourself permanent back links to your website. This article will attempt to answer some common questions asked by first time article writers.

What topics should I write about?

Write about what you know and make it relevant to the content of your website this will ensure that the links back to your site are also relevant and enhance the links value in the search engines.

How will people locate my articles?

Once you have written your article you submit it to Article Listing websites. These website provide a categorized list of articles that are free to use on websites as long as certain conditions are adhered to. One of these conditions is that all links must be live. When you submit your article you add a short biography and a link to your site in the resource box.

Don’t Webmasters just remove the links?

This does happen occasionally but it is still quite rare. when you write your articles add a unique phrase to the article. You can then search Google to find your articles and make sure your links are intact. If you find that a webmaster has removed your links then just send him an email and ask him to remove the article or make the link live.

How many words should my articles contain?

Usually anywhere between 350 words and 500 words is ideal. If you find yourself writing longer article split them up into 2 or 3 separate articles

How many sites should I submit to?

There is no definitive answer to this. Personally I try to make each article unique and submit it to only 1 site. This is not as difficult as it sounds if you have the right tools at your disposal. Try to monitor the results you get and if you are getting good links from submitting to multiple sites then carry on doing it.

Should I write lots of articles?

The more you can write and distribute the better. It all depends on how comfortable you are with writing. This is my second article today while my wife has written 10. Set yourself a target to start with. For example try to write 1 article before your first coffee.

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